Founded in 1999 as a "happy accident" to prove e-commerce viability, NetFlorist has grown into South Africa’s largest online floral and gifting service, delivering over 2.5 million items annually. The company leverages a extensive network of five warehouses and roughly 200 franchise partners to provide same-day delivery, navigating a mix of high customer praise for variety and complaints regarding service during peak times. For a detailed look at their history, visit NetFlorist Blog .