Wowza Direct

: By identifying specific "on-screen moments," broadcasters can trigger contextually aware advertisements. These types of ads reportedly deliver 40% higher CPMs compared to standard ad breaks.

: Options for cloud-managed infrastructure, on-premises setups, or hybrid models that combine both for better cost optimization. : By identifying specific "on-screen moments

: It eliminates the need for manual handoffs or separate pipelines by tying live video directly to AI inference models. About Wowza Video : By identifying specific "on-screen moments

This new framework is designed to integrate AI directly into live streaming workflows, allowing media and sports organizations to generate real-time data without needing separate, manual processing pipelines. : By identifying specific "on-screen moments

Check out this interview with Wowza's Barry Owen to dive deeper into how these video analytics work during live events: