Walmart Buys Bonobos Apr 2026

However, Walmart's strategy eventually shifted toward its core business and broad online assortment. In 2023, Walmart sold Bonobos to WHP Global and Express Inc. for —representing a 75% loss on its initial investment. The 2017 Acquisition: Strategic Objectives

Walmart to Buy Bonobos, Men's Wear Company, for $310 Million walmart buys bonobos

In 2017, Walmart acquired the digitally native menswear brand Bonobos for . The deal was part of an aggressive e-commerce expansion led by Marc Lore to better compete with Amazon. Men's Wear Company