A definitive long-form report titled "How PetSmart Swallowed Chewy—and Proved the Doubters Wrong" . 📈 Strategic Why: "The Life Raft"
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The acquisition of by PetSmart in 2017 for $3.35 billion was the largest e-commerce deal in history at that time. Initially slammed by the market as a "bet-the-company" move, it is now viewed as one of the most successful private-equity turnarounds ever. 📄 Top Case Studies & Analysis Papers A definitive long-form report titled "How PetSmart Swallowed
An firsthand account by Chewy founder Ryan Cohen regarding the financing and scale decisions that led to the acquisition. petsmart buys chewy
By late 2016, PetSmart’s brick-and-mortar sales were sliding as customers migrated online.