The journey of a perfume begins with a , a creative blueprint describing the desired mood, target audience, and "scent story" (e.g., "sophisticated but mischievous"). Social success of perfumes - PMC - NIH
The heaviest molecules, such as vanilla, sandalwood, and frankincense, provide depth and anchor the scent to the skin for several hours. The Creative Process: From Brief to Bottle perfum
Perfume is rarely a single scent; it is a structured composition that evolves over time through a framework known as the "olfactory pyramid". The journey of a perfume begins with a
These are light, volatile molecules perceived immediately upon application, such as citrus (bergamot) or light florals (gardenia). They typically last 5–30 minutes. and "scent story" (e.g.