Infores.com Online

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Infores.com Online

Infores.com served as the primary domain for Information Resources, Inc. (IRI), a pioneer in data analytics that provided crucial consumer behavior and healthcare tracking tools to retailers. Following the company's evolution, the site transitioned into a repository for market insights before eventually redirecting to Circana, the entity formed by the 2022 merger of IRI and The NPD Group. For more insights into the marketing research industry, you can review the documentation in the citations. AI responses may include mistakes. Learn more Mystery shopping issue - Quirks Media