Drudge often uses Twitter to publicly break from allies or signal shifts in the site's editorial stance, such as his high-profile "falling out" with Fox News or his move away from supporting Donald Trump.
The Drudge Report’s Twitter presence is widely regarded as a "good feature" due to its and outsized impact on the news cycle. Unlike most media outlets that use social media for constant engagement, Drudge utilizes Twitter with a unique, minimalist strategy:
Despite rarely maintaining a permanent archive of tweets, the Drudge Report remains one of the most powerful referral sources on the internet. At various points, it has driven more traffic to major news sites than Facebook and Twitter combined, proving that its simple link-aggregation model still rivals modern social algorithms.