Here are a few content directions depending on what you want "Dropininrtzip" to be: 1. The Local Explorer (Social Media Series)
Fast cuts of a local coffee shop, a weird mural, or a park, ending with a "Zip Rating." 2. The Hyper-Local Newsletter A weekly "Drop" for specific neighborhoods. Dropininrtzip
A "streetwear" approach focusing on local pride without being "touristy." Here are a few content directions depending on
Instead of a city-wide guide, it’s a deep dive into just one zip code. Sections: The ZIP-file: Three quick facts about the area's history. The Local Drop: One business you must visit this week. Unzipped: A "secret" spot only locals know. 3. The Tech/App Pitch a weird mural