You never own the device and must return it in good working order to upgrade or end the contract. Buying is a long-term investment in a physical asset. Should You Buy Or Lease Your Next Smart Phone?
Programs like Apple's iPhone Upgrade Program automatically include , providing accidental damage protection and 24/7 tech support. Lower Upfront Cost
Leasing is essentially a "subscription" to the latest technology.
You can trade in your current iPhone for the newest model every 12 months after making 12 payments.
This eliminates the hassle of selling or trading in old devices independently.