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: Avoid being too specific. JohnsPlumbing.com allows for more growth than JohnsSeattleLeakyPipeRepair.com .

: These often lead to confusion (e.g., is it "5" or "five"?) and can look unprofessional. 2. Pick the Right Domain Extension (TLD) buy domain name

Your domain is often a visitor's first impression. Aim for a name that is: : Avoid being too specific

: Use the "Radio Test" —if you say it out loud, can someone spell it correctly without asking?. buy domain name

: Stick to 6–14 characters . Shorter names are easier to remember and less prone to typos.