Big Data: How The Information Revolution Is Tra... ✓

The authors identify three core shifts in how we handle information:

Despite the benefits, Mayer-Schönberger and Cukier warn of a "dark side":

Big data often tells us that two things are related without explaining the underlying cause. For example, data once revealed that orange cars were half as likely to have defects; while the reason was unclear, the correlation alone was valuable for predicting vehicle reliability. Transformation Across Key Sectors