To win those three seconds, you must move from to information :
In the time it took you to read this sentence, you’ve already decided whether this post is worth your time. 3 seconds
Psychologically, the human brain relies on —cognitive shortcuts—to make quick decisions when faced with an overload of information. If a website takes longer than 3 seconds to load, visitors are 140% more likely to leave. If a video doesn't hook them immediately, they swipe. To win those three seconds, you must move